Lonely Noodle Shop by J&Dragon Group

With the fast progress of the ‘one-person’ city inhabitants, business designs and areas that answer to the demands of one individuals are developing. If one particular of the important obstructions in the life of today’s youth is “social phobia”, then “loneliness” is the accompanying “symptom”. J&Dragon Group has developed a themed pop-up shop, “Lonely Noodle Shop”, which tries to soothe the “lonely” people today in the metropolis at night by making use of a bowl of noodles for a position encounter.

Restaurant? Working experience Shop? Exhibition Space?
Situated on the 1st floor of Shanghai TX Huaihai, the Lonely Noodle Shop is only open up from 8pm to 2am every single night. As the slogan of the shop reads, “Give your self a bowl of noodles to acquire a crack from reality.” The Lonely Noodle Shop gives a time to heal the city “lonely”. The restricted running hrs, a golden information, a particular knowledge and a “blind box show” prepared by the supervisor are all part of a journey to mend “loneliness”. A specific functioning system has presented delivery to a distinctive area design. Compartments for 1 human being only, bordering a stage at the coronary heart of the room. Listed here, a touching functionality is introduced and a bowl of “At minimum for tonight, you won’t be alone” is served to you.

An modern working experience
The general façade of the shop is interspersed with polished metal scaffolding, as if the metropolis had been full of order, however a little bit cold. The stainless steel scaffolding installations at the entrance, alongside one another with the luminous light-weight strips, form the only lighted interface on the avenue late at night.

The display screen on the other side of the shop tells the town about the emotion of “loneliness” in the evening by way of a paragraph of golden text that strike the heart.
Right before moving into the shop, meandering strains manual the waiting movement of people through the scaffolding, a little spatial constraint that evokes a psychological reaction and sets the phase for the next journey.

Getting into the principal place, the ‘lonely’ people with their numbered playing cards are progressively guided to the corresponding numbered rooms by way of linear strips of gentle in the aisles, a dimly lit journey that, among light and shadow, immerses the overall body and thoughts in the anticipation of the upcoming journey.

The changeover from the corridor to the individual consuming place is offered in the sort of a curved revolving door. When the door opens, the lights occur on, illuminating a totally diverse place from the prior a person. The therapeutic eco-friendly colour tends to make customers additional cozy and calm, immersing themselves in the ambiance of the area and making the most of a bowl of noodles for a though.

The a person-individual booth seems to wrap the person in it, with music participating in and an emotionally evocative greeting in entrance of the display screen that immerses the overall body and brain, adopted by a “Blind Box Show” session that culminates in an immersive experience through the window of the screen. The central stage room is a targeted room. The prime is a round place that unites many personal rooms. A bowl of noodles, a song and a functionality that heals every person who will come in this article.

For the duration of the two-month operation, the Lonely Noodle Store has develop into a single of the warm topics in Shanghai, attracting a lot of young individuals as a result of social media to working experience it. With the rapid alterations and innovations in the industrial house field, practical experience will continue on to be emphasized. This ground breaking scenario is a uncommon try, and the style and design will present far more prospects less than the new business enterprise mode.

Task Name: Lonely Noodle Shop Undertaking Spot: 138 Sq. Meters Spot: TX Huaihai, Xuhui District, Shanghai Completion Time: 2021 Structure Organization: J&Dragon Group Design Director: JASON CHAN Chief Designer: ELLA Interior Design and style: XIAO LEI, A BAO Pictures: CreatAR